Do you use LinkedIn to market yourself? Want to make it easier for people to find you in Internet searches? With a few tweaks, you can improve the chances of the right people finding your LinkedIn public profile. In this article you’ll discover how to create visibility for your LinkedIn public profile. Thanks to Lisa Larter for writing this article.
What Is Your Public Profile?
Your LinkedIn profile has two components: the profile that LinkedIn users can see, and the public profile anyone can see with a simple Internet search for your area of expertise, even if they’re not a LinkedIn user.
This article shows you the steps to improve your profile’s public page, which includes assessing your regular LinkedIn account. The goal of having a stellar public page is to entice people to view your full profile, so both pages need to be in great shape.
Here are some ways you can improve the visibility of your LinkedIn public profile.
#1: Edit Your Public Profile Settings
First, you want to ensure that people can find your profile when they do a public search.
Locate the Privacy & Settings option on your LinkedIn homepage and click Manage. Continue reading “How to Improve the Visibility of Your LinkedIn Profile”